Privacy Policy

Effective Date: 09/Sept/2025

Kerakoll India Private Limited (“Company”, “we”, “us”, or “our”), a company incorporated under the laws of India, operates and publishes the website www.kerakoll.com/in (including its subdomains) and the mobile/tablet/console application Kerakoll Club (collectively, the “Website” or “Service”).

By accessing, browsing, or using our Website, applications, or services, or by voluntarily providing your information to us, you acknowledge that you have read, understood, and agreed to the terms of this Privacy Policy (“Policy”) and our Terms of Use. If you do not agree, you are requested to refrain from using our Website, App, or related services.

We reserve the right, at our sole discretion, to modify or update this Policy at any time. Any changes will be effective upon posting on our Website, unless otherwise required by law.

1. Definitions

For the purposes of this Policy:

• Affiliate means any entity that directly or indirectly controls, is controlled by, or is under common control with the Company.

• Cookies mean small text files stored on your device when you access our Website or Services.

• Country refers to the Republic of India.

• Device means any device capable of accessing the Service, such as a computer, smartphone, or tablet.

• Partners include contractors, masons, architects, dealers, trade partners, and non-trade partners associated with the Company.

• Personal Data means any information that relates to an identified or identifiable individual, including “sensitive personal data or information” as defined under applicable Indian law.

• Service Provider refers to any third party engaged by the Company to process Personal Data on its behalf in connection with the Service.

• Usage Data means information automatically collected when using the Service (e.g., IP address, browser type, duration of visits, pages viewed).

• You/User refers to any individual or entity accessing or using the Service.

2. Legal Basis and Applicability

This Policy is published in compliance with:

• Section 43A of the Information Technology Act, 2000;

• The Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Information) Rules, 2011 (“SPDI Rules”);

• The Information Technology (Intermediaries Guidelines) Rules, 2011; and

• The Digital Personal Data Protection Act, 2023 (“DPDP Act”).

3.1 From Website Users

When you interact with our Website, we may collect:

• Identity and contact details: name, email address, phone number, company details.

• Professional details: occupation, area of practice, dealer/distributor/contractor status.

• Browsing data: IP address, browser type, operating system, device type, referring URL, and pages visited.

• Voluntary submissions: feedback forms, training or event registrations, and email enquiries.

3.2 From App Users (Contractors, Masons, Partners)

The Kerakoll Club App may collect:

• Registration details: name, address, mobile number, profession (e.g., mason, contractor), and government-issued identity details (e.g., PAN, Aadhaar, GST, if applicable).

• Banking/payment details: for reward disbursements, reimbursements, or cashback programs.

• Geolocation data: where enabled, to verify participation in training, site visits, or promotional campaigns.

• Engagement and loyalty program data: points earned, redeemed, training modules completed, attendance records, and participation in contests or events.

• Device and usage information: device identifiers, app usage statistics, crash reports, cookies, and similar technologies.

• Communications: interactions via in-app chat, notifications, surveys, or customer support.

3.3 Sensitive Personal Data

Under Indian law, sensitive personal data may include:

•               Passwords and authentication credentials;

•               Financial data (bank account, UPI, credit/debit card details);

•               Call data records;

•               Visitor and registration details provided at the time of sign-up.

Information already available in the public domain or accessible under law shall not be treated as personal or sensitive personal data.

4. Consent and Use of Information

4.1 Consent

We will obtain your free, specific, informed, and unambiguous consent before collecting or processing your Personal Data, in accordance with the DPDP Act. By clicking “I Agree” or continuing to use the Service, you voluntarily, unconditionally and affirmatively consent to our collection, storage, use, disclosure, processing, and transfer of your Personal Data for the purposes described herein.

Purposes of Processing

We process Personal Data for the following purposes:

• Account Creation & Authentication: To register contractors, masons, and partners on the App.

• Rewards & Loyalty Programs: To manage points, cashback, offers, and rewards.

• Service Delivery: To provide access to product details, installation guides, training modules, and customer support.

• Communications: To send alerts, notifications, promotions, and educational content.

• Personalisation: To customise user experience based on trade category, interests, and previous activity.

• Analytics: To monitor usage patterns, improve the Website and App, and enhance product design and marketing.

• Legal & Compliance: To comply with applicable law, prevent fraud, and enforce contractual obligations.

4.3 Mandatory Disclosure

We may disclose your Personal Data where required under applicable law, in response to lawful requests by authorities, or to protect our legal rights, users, and the public.

5. International Data Transfers

Your Personal Data may be transferred and stored outside your state or country of residence. By submitting your Personal Data, you unconditionally consent to such transfers and storage, subject to compliance with applicable data protection laws.

6. User Responsibilities

You are responsible for ensuring that the information you provide is accurate, complete, and up to date. Failure to do so may result in suspension or termination of services.

If you wish to correct, update, or withdraw consent for processing your Personal Data, you may contact us using the details provided below.

7. Retention and Deletion

We will retain your Personal Data only for as long as necessary to fulfill the purposes outlined in this Policy, or as required by law. Upon withdrawal of consent or request for deletion, we will delete or anonymize your Personal Data unless retention is mandated by law.

8. Cookies and Tracking Technologies

We use cookies and similar technologies to:

•               Improve functionality of the Website;

•               Analyse usage trends;

•               Enhance your experience.

You may disable cookies through your browser, though certain features of the Service may not function properly thereafter.

9. Security Measures

We implement reasonable technical, operational, and organizational measures to safeguard your Personal Data, including but not limited to:

•               Data encryption;

•               Secure servers with restricted access;

•               Regular security audits and monitoring.

However, no system is completely secure. We disclaim liability for unauthorized access, hacking, phishing, or data breaches beyond our reasonable control.

10. Confidentiality and Third Parties

We restrict access to Personal Data to employees, agents, and Service Providers on a need-to-know basis, subject to strict confidentiality obligations.

We are not responsible for the actions of unaffiliated third-party websites linked through our Website. Your use of such websites is at your sole risk.

11. Disclosure of Information

We may disclose your Personal Data:

a. Business Transactions: In the event of a merger, acquisition, or sale of assets;

b. Service Providers: To third parties providing services on our behalf;

c. Legal Obligations: To comply with legal or regulatory requirements;

d. Protection of Rights: To safeguard the Company’s rights, property, and users.

12. Amendments

We may amend or update this Policy periodically. You agree that your continued use of the Service after such amendments and/or changes constitutes your unconditional consent with regard to the updated Policy including the amendments incorporated therein.

13. Grievance Redressal

In accordance with applicable law, the details of the Grievance Officer are as follows:

Name: Aditya Tiwari

Designation: Regional HR Manager APAC

Address: 202, A-Wing, Business Square, Solitaire Park, Andheri - Kurla Rd, opp. Wall Street, Chakala, Andheri East, Mumbai, Maharashtra 400093

Phone: 9930165142

Email: aditya.tiwari@kerakoll.com

Users may contact the Grievance Officer for any concerns, rectification, consent withdrawal. complaints, or disputes relating to Personal Data.

14. Governing Law and Jurisdiction

This Policy shall be governed by and construed in accordance with the laws of India. Any disputes arising under this Policy shall be subject to the exclusive jurisdiction of the courts at Mumbai, Maharashtra, India.